Selling a medical practice is rarely one decision. It is a run of smaller ones: what the practice is worth, who should hear that it is for sale, which buyers deserve a closer look, and when to share the numbers. OwnCura is built around those decisions, so that you make each one yourself, in order, and nothing goes further than you have agreed.
Here is how that works today.
Start with what the practice is worth
Most owners begin with a question about value. On OwnCura the answer is always a range, never a single number. A practice's value depends on things a formula can't fully see: how the work is shared between providers, how the practice is paid, the lease, the team, and the buyer on the other side of the table. A range is the honest way to show that, and it gives you room to set an asking price with your eyes open.
You can ask OwnCura for a valuation while you prepare a listing. You share your financials in confidence, our team values the practice from them, and you get back a range with a short note on how we reached it. No buyer sees those figures unless you list the practice and approve their NDA.
List privately, one step at a time
A listing is built in steps: the practice, its location, its story, the price and financials, and photos. You can save and come back as often as you like. Until you submit it, the listing is a private draft that only you can see; once you do, our team reviews it before it goes live.
You also choose who can find it:
Marketplace: the practice appears on OwnCura's marketplace, where buyers browse practices on a map.
Private: the practice is seen only by OwnCura and the buyers we work with.
Either way, what a buyer sees first is deliberately limited. A listing shows the kind of practice, its specialty and size, the city, state and ZIP code, the asking price, its photos and the story you tell. The street address is never shown on the marketplace, and the map places the pin at the centre of the ZIP code, not at your door.
Financials open only after you approve an NDA
The most sensitive part of a sale is the financial picture: revenue, income, tax returns, payer mix and the documents behind them. On OwnCura, a buyer sees none of it until three things have happened, in this order:
The buyer asks for the NDA. Saving a practice to their interests is not enough; they have to request it.
You decide. You see who is asking, and you approve or decline. A buyer you decline sees nothing beyond the listing.
The buyer signs. Once you approve, the buyer reads the NDA and signs it in OwnCura by typing their full name. The exact version of the text they signed is kept with their signature.
Only then do the financials and documents open, and only for that buyer. Every other buyer still sees the listing as it was.
The order matters. It means nobody can browse your numbers out of curiosity, and it means every buyer who does see them has made a commitment first and has been chosen by you.
Working through the deal
Once a buyer is in, the conversation stays with the deal. Messages are kept in the deal itself, so everything said about the practice is in one place, and documents shared after the NDA are checked for viruses before anyone can open them.
OwnCura's team stays involved throughout. We help with valuations, review listings, and keep the seller, the seller's broker and the buyer moving when a step stalls. Brokers list practices the same way owners do, so a practice you have handed to a broker follows the same path.
Buyers on OwnCura include physicians and groups looking to grow, alongside Roots Health, which runs independent clinics.
Not ready to sell?
Some owners come to OwnCura to understand their options rather than to sell this year. If that is you, there are other paths: support with operations, bringing in a partner while keeping a stake, opening your doors to learners, or a confidential sale when the time is right. Tell us where you are on our Grow page, and we will take it from there.
Where to begin
If you are thinking about a sale, the simplest first step is to start a listing and keep it as a private draft. Nothing is shared until you submit it, and you can ask for a valuation along the way. When you are ready to go further, every step after that is yours to approve.
Nothing is shared until you submit it.